Current role
Head of Marketing · Global B2B fintech"I built the marketing function from scratch."
Six channels, a 10-person team, full funnel and reporting — from nothing.
Result: $0 → $7-figure marketing sourced revenue · ×3 new clients YoY.
I build B2B marketing from zero to revenue
I'm a Head of Marketing with 9+ years in B2B growth. I build channels and teams from scratch and run them with AI. Currently at 4dev.com, a global fintech.
Hey there, I'm Mike
Selected results
$0 → $7-figScaled marketing channels from scratch at 4dev.com
×3New clients 2025 vs 2024 at 4dev.com
10People in my AI-native marketing team at 4dev.com
670%Peak ROAS across 15+ multi-channel projects at Skyeng
What I do
Build marketing from zero
I set up the channels, funnels, and reporting that make marketing a reliable source of revenue.
Run marketing with AI
I use AI in the day-to-day — segmentation, drafting, internal tooling — so a small team gets more done.
Build and lead teams
I hire the first marketers, give them clear ownership, and set up how the team works.
Full-stack marketer
Strategy to execution on my own if it's needed — channels, AI workflows, sites and creatives, built with Claude Design, Lovable, and more.
My guides
COMING SOON
AI content production
How to produce content at scale with AI without losing the voice and the quality bar.
COMING SOON
AI for real productivity
Daily AI habits and setups that save real hours instead of adding new busywork.
My career
Senior Marketing Manager · #1 EdTech in the CIS
"I ran multi-channel performance and partnerships."
15+ programs, the 2024–2025 partnership strategy, a gift-certificate revamp across CIS marketplaces (Ozon).
Result: up to 670% ROAS · 2× certificate conversion to sale.
Content Marketing Lead · Edu platform · 20M+ users
"I built content and audience from the ground up."
In-house content team (100+ assets/month), 20+ partnerships, a blog, branded stickers.
Result: 300k+ followers · 1.5M+ partnership reach · 438k sticker users.
My hobbies
Where I show up
Let's talk
Happy to talk marketing, hiring, or using AI in GTM — or just to connect.
What people say about working with me